Low, Hon Yau, Alex Hong Ng Hou, Siti Nurbaayah Daud, Ree Chan Ho, Chee Hoo Wong, Kim Yew Lim, and Chee Pung Ng. “Factors Predicting the Brand Equity of Chinese Hot Pot Restaurants in Klang Valley, Malaysia”. International Journal of Sustainable Business and Social Science 1, no. 1 (October 4, 2025). Accessed June 15, 2026. https://www.mcglobaledu.com/journal/ijsbss/article/view/6.